---
title: Blueprint Partners wins Best Product Launch at 2025 micebook Awards
description: Blueprint Partners won its latest award for its delivery of the Lotus Emeya Press Drive - Best Product Launch at the 2025 micebook Awards.
image: https://www.blueprintpartners.com/hubfs/Blog%20imagery%20-%202025%20relaunch/Emeya%20Press%20Drive%202024%20016%20(1).jpg
---

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# Blueprint Partners wins Best Product Launch at 2025 micebook Awards

[ Lulu Trask ](https://www.blueprintpartners.com/blog/author/lulu-trask)  Jul 9, 2025 4:10:10 PM

![A man taking a phot of a red Lotus Emeya inside a stylish barn](https://www.blueprintpartners.com/hubfs/Blog%20imagery%20-%202025%20relaunch/Emeya%20Press%20Drive%202024%20016%20(1).jpg)

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[Blueprint news](https://www.blueprintpartners.com/blog/tag/blueprint-news)

Blueprint Partners was recognised as an industry leader in the events space as it took home Best Product Launch at the 2025 micebook Awards.

With only seven event categories, Blueprint Partners receiving the accolade for its [Lotus Emeya press drive](https://www.blueprintpartners.com/our-work/a-press-drive-to-generate-global-coverage-for-lotus) - the fourth award the press drive has won in 12 months.

## Blueprint Partners: experts in automotive marketing

In the 29 years Blueprint Partners has been in business, we've worked with [leading automotive brands](https://www.blueprintpartners.com/sectors/automotive). Today, that positions us as experts in automotive marketing, with the awards to prove it.

Our work in the automotive sector covers both our specialisms. We help automotive businesses with [internal enablement](https://www.blueprintpartners.com/internal-enablement/content-creation). We've delivered [global training](https://www.blueprintpartners.com/internal-enablement/events-and-experiences) for JLR to support their brand repositioning and created a world-class customer experience across Aston Martin's [dealership network](https://www.blueprintpartners.com/internal-enablement/dealer-and-partner-marketing-services).

We also help automotive brands with [external engagement](https://www.blueprintpartners.com/external-engagement/events). We've delivered the livery reveal for the [BWT Alpine F1 Team](https://www.blueprintpartners.com/our-work/a-car-reveal-for-the-bwt-alpine-f1-team), delivered and [produced](https://www.blueprintpartners.com/external-engagement/production) the global launch of the world's first Hyper-SUV and, of course, the multi-award-winning Lotus Emeya press drive.

## Not the only award of the night

At the micebook Awards Blueprint Partners also took home the Highly Commended award for Best Charity or CSR Event for our delivery of [The Prince's Trust (now King's Trust) Awards and Red Carpet Show](https://www.blueprintpartners.com/our-work/a-show-fit-for-royalty-the-princes-trust-awards). This was the show's second award in 12 months and a great achievement for the Blueprint [events](https://www.blueprintpartners.com/external-engagement/events) team.

## Create award-winning campaigns with Blueprint Partners

In marketing today, you need to make an impact. That's why we're incredibly proud of the latest set of award wins. In a market that's proving more challenging than ever, we're still delivering for our clients.

If you're interested in working with [our team](https://www.blueprintpartners.com/about-us) to create a campaign that's not only unforgettable, but truly impactful, [get in touch today](https://www.blueprintpartners.com/contact).

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