Unlocking the power of AI for creativity
Adobe
Adobe Partner Connect
Client Objective
Demonstrate to partners across EMEA the power of Adobe AI
Our Approach
An experiential hands on event, placing product demonstrations at the heart
Results
80% of attendees rated the event 'Excellent'
Client Objective
Our challenge
We hear constantly that AI is coming, but how do we demonstrate the real life implications and opportunities for Adobe distributors and sales partners across Europe?
Our Approach
How we drove engagement
A live, interactive event, with exec, product and customer speakers providing insight. Plus demonstrations of the power of Adobe Firefly with real-time text to image and Adobe Sensei, built into the world's favourite creative applications including Photoshop and Premiere Pro.
Results
How we transformed behaviour
Metrics for sales behaviours across all channels have increased since the event and post-event surveys scored the 'Partnership with Adobe' session highest of all the content, demonstrating the increased appetite of partners and distributors to deepen their relationship with Adobe.
Attendees
141 Partners
Content
8hrs+
Guests love
Interactive demonstrations