Rolling out Samsung’s B2B channel partner certification
Client
Samsung
Sector
Channel
Tech
Telecoms
Services
Engagement programmes
Events and experiences
Dealer and partner marketing services
Portal and platform support
Their challenge
Samsung needed to guarantee uptake of its Samsung Knox Expert Certification for its B2B Mobile partners, to provide them with the tools and knowledge to make the most of the Knox solutions.
The brief
A programme to guarantee engagement and uptake of the Samsung Knox Expert Certification.
Our solution
Collaborate with the Samsung B2B team to plan and deliver the three-day Knox Expert Workshop. We developed a dedicated event microsite to support and enhance the attendee experience, including the creation of welcome kits, and managed a comprehensive email campaign to keep registrants informed and engaged from start to finish.
0
welcome kits issued to Samsung partners
0%
click-to-open rate on email campaigns
0%
unique opens on email campaigns
The results
Desired take-up of the Samsung Knox B2B training solution and subsequent certification, as well as strong engagement across the programme.