World class partner relationship management


Vestel Partner Programme

Client Objective

Drive improved ROI in the indirect channel

Our Approach

A tailored PRM solution with engagement at it's heart


A highly engaged partner audience

Client Objective

Our challenge

Vestel is a leading multinational electronics businesses that sells over 28 million products annually. With hundreds of partners in their indirect channel, they needed help establishing a partner programme as good as the products they create.

Our Approach

How we drove engagement

Throuch creation of Vestel VIP (Very Important Partners) a brand new programme that not just provided updates, but also interaction with booking of demo requests and sales incentives. A push notification system improved engagement for an audience who were consistently on the road and not tied to emails.


How we transformed behaviour

An increase in all significant metrics - improved dwell time, engagement, product knowledge, participation in incentive and above all improved sales.


Partners access the site 10 times per quarter on average


An average of 12 individual page visits per visit


Spikes in traffic for each incentive run